How do we boost our ranking on search engines for keywords or phrases?

Answer:

There are a few methods you can use to boost your chances of being ranked on the first page of search engines.

Firstly, you will want to make sure that content you are publishing is centered around the keywords or phrases you would like to rank for. You will also want to go back across the content you have published in the past to make sure that content is also centred around those keywords and phrases so that you can rest assured it is working towards your goal.

If you are not sure which keywords and phrases you should be aiming to rank for in your industry, there are many keyword research tools that can be used to help you pinpoint exactly which ones you would like to use. One example of such a tool is the Keyword Explorer tool by Moz. Other tools like this are the Free Keyword Tool by WordStream or the Keyword Research Database by SERPs.

To make sure you are getting the best results from your keyword-centric content you will want to allocate those posts to your Content Properties.

A general rule of thumb when posting this content to your Content Properties is to not exceed 3 RWARDZ posts per Content Property. Once you have reached 3 posts, you should remove the oldest one before publishing the newest post. This is very important as it shows to search engines that your Content Properties are always full of fresh content and that you are updating your pages on a regular basis; a vital factor that they take into consideration when ranking websites.

Here is a great video outlining how to allocate a RWARDZ post to a content property.

As well as maintaining a flow of fresh content, you will also want to ensure that they are being scheduled at a consistent pace. Search engines will notice if you are publishing huge amounts of content on one day before going quiet for a few weeks and then posting another huge wave of content.

So, schedule your content so that you are establishing a consistent flow of fresh content. To schedule your content simply click the “Schedule” box at the top of your post creation page and then select a date.